When it comes to your business, decision-making should be wise and strategic. So, you would always find yourself dealing with numbers, comparing one thing to another, and so on. Same as you are doing it at this moment – GrooveFunnels Vs. Leadpages! 

Well, this comparison is understandable. Most business owners rely on software for multiple business processes. Along with this, we are always in search of feedback and reviews before purchasing.

So, if this is the reason for your research, then you are in the right place. We have crafted a detailed comparison between GrooveFunnels and Leadpages. All based on our experience and observation – that will help you make a better decision.

Here we will tell you how GrooveFunnels and Leadpages can help you, what problems they can solve, which solutions they can provide, and how one is better than another.

Move on to the next point of detailed comparison between both tools, GrooveFunnels vs. Leadpages, and keep reading it till the end.

GrooveFunnels Vs. Leadpages- Overview

What is GrooveFunnels? 

What is GrooveFunnels

GrooveFunnels is a marketing software and a suite of digital products for online businesses. It provides you with multiple and vast features to grow your online business fast.

Groovefunnels provides you with various features; creating landing pages, websites, sales funnels, email marketing campaigns, tracking analytics, and many more.

Best of all, you don’t require any technical knowledge to manage this tool. Whether you are a business owner, e-com specialist, service provider, or entrepreneur, GrooveFunnels can help ALL of you. Managing the business processes is quite easy because you will find everything under a single platform – that would be helpful in maintenance.

What is LeadPages? 

What is LeadPages

Leadpages is also an all-in-one marketing tool for managing and robust online businesses. Leadpages is quite advanced and provides more advanced features. But, Leadpages doesn’t have a vast list of features. There are few but QUALITY ones for specific tasks.

With Leadpages, you can create sales/conversions funnels, SEO-optimized websites, third-party integrations, landing pages, mobile responsive pages, tracking analytics, and much more.

Like other marketing platforms, Leadpages is a cloud-based marketing platform for small businesses and entrepreneurs. Apart from this, Leadpages is extensively used by service providers. Make thelead generation process faster– maximize, increase, and manage the quality leads!

GrooveFunnels Vs. Leadpages – Similarities 

Now, you are familiar with the purpose and core functionalities of both tools. But, choosing the right one can maximize the desired outcomes for you. However, before choosing software or tools for your business, you need to understand your business model and requirements.

First of all,determine which areas of your business require more advanced tools, whether you need to increase the email list or you require to enhance the lead generation process. After analyzing this, you will examine the respective tools accordingly, which will help you for better decision-making.

There are certain features where GrooveFunnels and Leadpages overlap each other. You will find the similarity among the basic features that are required by almost all kinds of businesses. Similarly, GrooveFunnels and Leadpages have certain features which are similar to each other but differ in functionality up to some extent.

So, let’s check out those features one by one!

1- Website Builder 

GrooveFunnels Vs Leadpages Website Builder

Website builders are usually available in most of the tools and software. GrooveFunnels and Leadpages both provide you with the website builder. But, both of them have slightly different sub-features.

GrooveFunnels is mainly a funnels builder platform, but the website builder also provides you with the necessary and advanced features to create a good website.

Most of the users are not from technical backgrounds. And not all of us can write code to create a website. So, GrooveFunnels and Leadpages would be a good pick for you.

All you have to do is select a template, do some editing, and add some information. Simple drag and drops with specific text edits result in a professional website, ready to be published.

Best of all, templates can be customized as per your need and requirement. So, if you are a small business owner, showcasing your products and services professionally to your audience is necessary.

Without a second thought, this website feature will help you convey your message to your prospects professionally – both GrooveFunnels and Leadpages are good in this regard.

2- Landing Pages & Sales Funnels Builder 

GrooveFunnels and LeadPages Landing Page Builder

Now comes another feature – required by most businesses and entrepreneurs. Landing pages and sales funnels are part of lead generation and conversion processes. If you are running a campaign to drive more people, you might need to create some sales funnels and landing pages.

Starting from Leadpages! As its name says, Leadpages basically speeds up and magnetizes the lead generation process, where you will always need to create some landing pages.

You can create your landing page by choosing any template out of 120+ pre-designed templates. You can also build it from scratch, but I recommend you, choose a template if that fits your needs.

Pick a template of your choice and edit it according to your requirements. However, make sure you maintain your brand image throughout your marketing campaign.

Similarly, following the same procedure, you can create a landing page in GrooveFunnels as well. Choosing a pre-designed template makes the process easier. You can always customize it as per your need. For having a branded landing page, add the text, drag and drop the elements, and other required information.

The purpose of landing pages and sales funnels is to make your marketing campaigns more goal-oriented. You can also track the performance to see if you are getting close to achieving your goal or not.

3- Tracking Analytics 

GrooveFunnels lets you track the performance of your advertising, email marketing campaigns, or landing pages. You can view which type of content resonates with your audience. It is crystal clear that the more the conversion rate, the more quality content it is.

After viewing the analytics, you can analyze what content you need to optimize for conversions. For example, if you are running an email marketing campaign, you can measure the CTR rate and other necessary factors for goal achievements. Then, you can make your decisions accordingly.

LeadPages and GrooveFunnels Analytics tracking feature

On the flip side, here comes the Leadpages! With Leadpages, you can see real-time data and analytics. You can view which pages are performing well, which areas need improvements, and how to optimize your advertising campaigns to save your money.

Along with this, you can view the third-party analytics as well. For example, if you have a website or landing page (that you created on Leadpages), and you want to run the paid ads campaigns. So, you can add the tracking code of Google Analytics or Facebook Pixel on pages. You will be able to track the real-time performance of your advertising campaigns.

4- Sales & Checkouts

Being a marketer or business owner, you would be dealing with the sales and checkouts now and then. Whether you are selling digital products or physical products, Leadpages and GrooveFunnels can help you with it.

Along with this, you can integrate payment gateways for smooth transactions. All you need to do is, set up a system on GrooveFunnels or Leadpages.

Leadpages allow you to accept payments via Stripe. The tool is being improved over time, and within your specified payment plan, you can integrate upsell and downsell.

When it comes to GrooveFunnels, it is more advanced than Leadpages. You will have more options for payments, integrating payment gateways, managing sales and orders, and much more!

5- Third-party integrations 

No matter how efficient these tools are for marketing purposes, still, you may require to integrate third-party tools for various purposes.

Leadpages provide you with multiple integration options. Best of all, you will not have to face compatibility issues in this regard. You can find 40+ standard integrations, some major tools integrations like MailChimp. Here are categories for each integration.

  • Standard integrations – ESP, CRM, Webinar app, etc
  • Zapier integrations – date collection and analyzation
  • Email services integrations – MailChimp, AWeber, ConstantContact
  • Advanced marketing tools – Hubspot, Marketo

Now, when it comes to the GrooveFunnels, you can integrate third-party tools with it. But, you will have more options if you’re doing it for running and managing your eCommerce business.

However, for other tools, for managing the business processes, you can integrate other essential tools. But, Leadpages provides multiple integration tools options than GrooveFunnels.

GrooveFunnels Vs. Leadpages – Uniqueness 

GrooveFunnels Uniqueness

1. GrooveBlog

Blog helps businesses to target their audience and serve them with value. This way, businesses can drive more traffic from various sources.

Making money is the complementary advantage of blogging. Along with building an audience and online community, you can generate money from it.

The purpose of providing a blogging facility is to help you engage and educate your audience. The better the engagement rate, the more they will convert.

Using the GrooveFunnels blog feature, you can grow your blog, get it registered, and grow your business. Along with this, you can monetize your blog by running ads on it.

However, if you are running a blog, knowledge of SEO (on-page and off-page) is required. You have to rank your blog posts and articles to get more exposure – and ultimately, you will make more money. You can also hire an SEO expert and writers to manage the blog, totally depends on you, how you want to proceed.

2. Survey forms

Do you know how important it is to do market research before a launch? Market research helps you understand the audience’s perception of your brand, products, or services. You can even take audience responses before launching a new product as well.

The best and most used way of doing this is survey forms, quizzes, and interviews. For making this process easier for you, GrooveFunnels provides you with a feature of survey forms and quizzes. You can use them to conduct market research, understand your audience perception (before and after launch), get in-depth reviews of your products, and much more.

Survey form can help you a lot if you are an eCommerce business owner or service provider. Also, you can make your products and services even better after knowing your audience’s perception of them. However, this feature is in a process. You would be able to utilize it in the future.

3. Email Autoresponder 

Along with other marketing features, GrooveFunnels provides you with the email autoresponder. (stats)

Email marketing campaigns will always remain in fashion. So, for converting the audience and building a strong connection with them, email marketing is a must for you.

Although, you can integrate third-party email marketing tools as well (e.g. MailChimp).

Is it possible to run a successful campaign without measuring the results?

This is why you will have an extensive feature of analytics. You can keep track of how your campaign is performing. Also, you can monitor the results more effectively by viewing the conversion rate, open rate, and some other crucial metrics.

4. GrooveVideo 

Being a marketer and business owner, you must know the importance of video content for promoting products and services. Lets understand this from the viewer’s perspective! Being a social media user, what kind of content do you prefer and enjoy the most?

And, you know the answer, right? Video content helps you get more exposure and reach than other types of content. Future trends show video content will be highly in-demand.

Considering this, GrooveFunnels provides you the facility to showcase your products and services in video form. Apart from this, videos have more conversions and engagement rates than text-based content.

Furthermore, you can view the analytics as well. It will help you understand how your content is performing and which areas need improvement. You can view impressions, seconds watched, new unique viewers, and some other crucial metrics.

5. All-in-one eCommerce Platform

GrooveFunnels eCommerce Checkout Features Review

Being a business owner, if you are not investing in eCommerce, you are missing out on something great. The future is about eCommerce, and well-established businesses will enjoy phenomenal success.

However, running a successful store requires a kickass strategy and efforts. GrooveFunnels eCommerce platform is called GrooveKart, which lets you sell the products to your customers.

GrooveKart has an advanced setup for a beautiful store. But, you need to have a good experience in the dropshipping and store creation niche. However, it’s not something that you can’t handle. But, you will find it a little bit tricky when it comes to customization.

Along with providing the pre-designed templates, it lets you customize your store as per your requirement. So, if you are considering jumping into this business, you can give it a try. The features will surely help you run a successful eCommerce store.

Additionally, you can integrate social media and payment gateways as well. So, you can easily manage your store and sell your products.

Leadpages Uniniquess 

1. Leadboxes 

Leadboxes by leadpages

Leadboxes make your message more clear and precise. It is a window that appears on a landing page, after the viewer clicks on the link.

Basically, this feature is used in the conversion stage, and the boxes will appear according to the actions your customers take. However, you will have complete transparency over everything. It’s not like something would pop up automatically.

You can also link it to the CTAs button. Well, you can make it more appealing and fascinating. Also, your message would be more clear to your audience as well.

For example, if you want to increase the downloads of your ebook, you can create Leadbox where you will ask for emails. By this, the audience will have a clear idea of what they are doing and what they will get after performing this action. If you are aiming to grow your subscriber’s list, this feature would be best for you.

2. Leadlinks 

Now comes another important feature of Leadpages where you can re-engage your existing audience. Well, your audience will go through a process before reaching the sales funnel.

So, when they reach the consideration funnel, you already know your audience is thinking about the purchase. This would be the best time for you to ask for a subscription, signup, or purchase.

However, you have to do this wisely, without sounding salesy. Furthermore, Leadlink would be helpful for you when you already have data of your audience. By then, you can use that data to convert your audience. Usually, Leadlinks are used in email marketing campaigns.

You can send the required information along with the proper CTA for conversions.

3. Landing pages & Advanced Integrations

LeadPages advance landing pages builder

Leadpages are another feature to show your products and services to the right people at the right time. No matter what marketing campaign you are running and which stage of conversion it is! You would always need to create pages to communicate with your prospects.

This is why making this task easier, Leadpages provides you with the facility to create landing pages. Above all, you don’t have to create anything from scratch. You will find different pre-designed templates that can be modified as per your need and requirement. You can create sales pages, thank you pages, signup pages, service pages, and many others.

So, the question is, why should you choose it?

You will not have to go into the technical depth of the creation. You can simply choose a template, modify it, and make it live. The best part is that anyone can create it, and it will be beneficial for all.

Another feature of Leadpages that is worth appreciating is integration with efficient and advanced tools. You can integrate with several advanced, intermediate, and basic tools to make your business processes easy. Best of all, the whole setup remains cloud-based, so it would be easier for you to manage.

The Best use of GrooveFunnels & Leadpages

Both of these tools are used for managing and growing online businesses. Both products and service-based businesses have multiple requirements. So, having a single and separate tool for each task would be hard to manage for you, especially for small businesses and solopreneurs.

These tools, GrooveFunnels and Leadpages, lets you manage multiple and different kinds of tasks on a single platform. You can also track the performance of your marketing campaign easily.

When it comes to Leadpages, it is one of the best tools for the magnetic lead generation process. You will find it best for creating the landing pages and websites.

On the other hand, GrooveFunnels is more focused and best for business in the conversion stage. You can robust your sales and conversions by using the required tools. However, strategy totally depends on you. You will find it best for creating sales funnels and email marketing campaigns.

GrooveFunnels Vs. Leadpages – What They Need To Improve? 

Both tools are best for you if you are a business owner and service provider. However, if I compare both of these platforms, there are few points where they need improvement.

What to Improve in GrooveFunnels?

Firstly, let’s talk about GrooveFunnels and how they can improve the platform to provide a better user experience. GrooveFunnels is still in a beta version, and you can encounter some bugs during the use. Also, there are sometimes unannounced updates and removal of features.

Secondly, you won’t find as many templates as another tool (Leadpages). For marketing campaigns, you will need templates for different purposes every now and then. The reason for choosing it is to manage the technical side of the business as well. So, templates would be your primary requirement as a GrooveFunnels user.

  • Beta version 
  • Limited Templates Library 

What to Improve in Leadpages?

Now comes another tool, called Leadpages. With Leadpages you can do a lot, but still, there is always room for improvement. When it comes to Leadpages, you will find plenty of page templates, but there are limited features for other marketing tasks.

They can introduce new features to make it a better marketing feature. Along with this, there is no free plan for users like other marketing tools.

However, they provide a free trial for some days, but a free plan with limited access could work better for some people. Some users would be solopreneurs, and they don’t require a fancy setup. So, they prefer to use the free plan.

GrooveFunnels Vs. Leadpages – Which One is Best for Affiliate Marketers?

Both Groovefunnels and Leadpages both provide affiliate programs for users. You can earn passive income and generate a specific amount of revenue each month only by referring.

LeadPages Affiliate Program

LeadPages Affiliate Program

Leadpages has an affiliate program. It is a bit different from other kinds of affiliates because you will not receive the commission on referring to the products or services. You will have to refer Leadpages to other people. If those people will sign up and buy the membership, then you will get a commission out of it.

How does it work?

Well, pretty simple. Here is what you will have to do;

  1. Signup for an affiliate program. However, it is optional for you to sign up on Leadpages. You can simply sign up for an affiliate program directly.
  2. Check out the terms and conditions and fulfill the criteria. You will have to apply. Then wait for approval by Leadpages.
  3. Once you have been selected for the affiliate program, you can earn 10% to 50% on each referral (customer).

GrooveFunnels Affiliate Program

GrooveFunnels Affiliate Program

GrooveFunnels affiliate program is a bit different. You can earn a commission on each referred sale. Best of all, you can promote the digital and physical products in this program.

All the affiliate sales process will be monitored by GrooveFunnels, and you will have up to 40% commission on each sale.

The best part of GrooveFunnels is that you can promote other people’s products and services and have a passive income stream this way. However, if you are serious about business, you can promote your own products and services as well (discussed above).

Now, the question arises here…

Which affiliate program is better for you?

Glad you asked this! Well, the tool with a high commission percentage would be better for you because that is what we want in return for each referral. Here, Leadpages offers more commission than GrooveFunnels.

Also, that would require a strategy, and you have to find your prospects wisely. Because you have to convince people to sign up for Leadpages as a customer.

GrooveFunnels Vs. Leadpages – Pricing

Pricing is the most common concern of most of us. So, here is the comparison between GrooveFunnels and Leadpages pricing. Have a look at both of them for making a better decision.

GrooveFunnels Pricing

GrooveFunnels Pricing

GrooveFunnels offers you the FREE signup facility as well. You can have access to all features with limited access and limited facilities. But if you are not ready to buy the premium package, you can use it for free.


The pricing is simple and straightforward. You have two payment options in GrooveFunnels.

  • Platinum Monthly – $299/mo
  • Platinum Lifetime – only $1397

Each payment plan has specific features for you. As the platforms keep on evolving and improving so the features and facilities will change accordingly.

LeadPages Pricing

LeadPages Pricing Plans

Leadpages offer you three payment options with different features in each payment plan. However, all three are based on a monthly subscription. But you can choose to pay every year. This will provide you with some discount. So, you can select any of those depending upon your business size and requirement. Have a look at each of them.

  • Advanced – $239 / Month & save $984/year(billed annually)
  • Pro – $59 / Month & save $240/year (billed annually)
  • Standard – $27 / Month & save $120/year(billed annually)

These payment plans provide access to certain features and limited or no access to some.

Final Verdict 

There is no doubt that both platforms have incredible features, and they have the lead when it comes to their core features. However, you might always find yourself in a battle of GrooveFunnels vs. Leadpages.

If you want a tool for better lead generation and building high-quality websites or landing pages, I would suggest you use Leadpages. Furthermore, you can integrate more tools for other marketing purposes. You will not find built-in advanced features. But if you require them, you can integrate a specific tool for that purpose.

On the flip side, choose GrooveFunnels, if you are looking for a single platform for the entire digital marketing purpose. You will find numerous eCommerce, email marketing, landing pages, webinars, and some other features. Above all, you can use the free plan as well, which would be helpful for you if you are a one-man army.


Please enter your comment!
Please enter your name here